HMI concept design & SOP for new EV car Arcfox

The Arcfox α-S is an all-electric executive car manufactured by BAIC under the Arcfox brand. It was launched at the 2021 Shanghai International Auto show on 17th April. Our team which is given the task to the HMI concept design and SOP phase since beginning of 2020 on a very tight schedule.

We are very proud of the launch of the Arcfox α-S , as we had been devoted to it for more than a whole year. From concept design, iterations, quality management, to implementation, me and my team have overcome tones of challenges and learned a lot in the whole process.